After you end a live video session on your Facebook page, you’ll get immediate insights into how many people watched your live video.
This comes in addition to the options to upload HD video and save the video to your camera roll to share on other networks.
You can download any Facebook live video for repurposing here: https://www.fbdown.net/
Here’s how to set up the OBS software:
Note: OBS is 10X more complicated than BlueJeans, but has cool features such as overlays.
Here’s how to set up the BlueJeans software:
While you’re live, you can pin a comment for everyone to see or turn comments off altogether. Pinned comments could be a great way to introduce the video and let everyone know what’s happening live. It’s also an excellent way to encourage interaction and responses from your audience.
Moreover, a Pinned comment will enable you to capture leads for future live videos. Here’s an example of a landing page:
Specific to live streaming:
Tips for what colors to wear:
Bright colors like yellow, orange, or red will cause color reflections and can be unflattering to your subject.
Using your actual office as a background communicates authenticity. Seeing people in their natural environment feels genuine and adds a sense of time and place to the scene. A natural backdrop feels spontaneous rather than an artificial setup.
For live video, I would err on the side of being genuine since people go to Facebook to discover new genuine experiences.
Growth Marketer |
Forbes Top 12 Innovative Founders |
CEO at BAMF