Email Marketing

 

THE LOWDOWN

 

We have developed new techniques to revamp an old strategy. Email marketing is still one of the most cost effective ways to engage, educate and promote your brand to customers.

We develop complex marketing automation strategies designed to provide frictionless and ultra personalized emails based on customer behavior. Our custom coded emails will automatically send to a consumer’s inbox based off of their interactions with your website.

We will create a consistent and continuously expanding sales funnel by targeting the right customers with the right copy while A/B testing each iteration to achieve maximum results.

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Our Goals

Build branded email sequences that contribute to revenue growth through lead nurturing, brand education, and strategic promotions

Increase engagement with subscribers through consistent value-add content and offers

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Develop robust list segmentation by honing in on targeted groups within your subscribers to ensure high open rates

Optimize pop-ups to ensure high rate of email capture and to expand the number of email subscribers

Monthly Deliverables

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Weekly reporting on activities, results, trends, next emails, etc.

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ESP migration and setup

N

Strategy, content calendar(36), and planning

N

List segmentation

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Data and analytics integration

N

A/B and multivariate testing