Let us learn the predictable revenue trick!

Specialized Structure:

Outbound Sales

Prospecting Starters

• Friends and acquaintances
• Co-workers
• Past employers
• Alumni
• And always ask for introductions left and right.

Effective Email Campaigns

1. Text-only emails
2. "Sent via iPhone"
   1. This makes it look organic/less automated
3. Triggers
   1. When they sign up.
   2. And when they activate.
   3. When they are inactive.
   4. And when their trial is about to end.
      1. “Hey, your trial is about to end in two days, we didn’t have a chance to chat yet. Do you want me to extend your trial? Is there anything I can do to help? Just let me know!”
4. Have clear call to actions on every email:
   1. Schedule a call with you
   2. Reply to the email with a question
   3. Sign into their account
   4. Try a certain feature

Inbound Sales

Framework

1. Build Persona on who you want to target and build content for that person
2. Build content that helps the person and solves their pain not just talks about your product
3. Create Content as soon as possible
4. Monitor Social Media/Build Authority
5. Have Different Call to Actions
6. Contacts are your currency, you get them when you exchange for valuable content

Research

1. Our goal. What are we positioning and framing to sell
2. Who are we targeting
3. Where does our persona live online

Have a Content Calendar

1. Brainstorm blog topics, e-book and/or webinar topics.
2. Map out how many blog articles you'll need to create each week.
3. Plan your e-book creation.
4. Plan your lead nurturing sequences.

Forms of Content to Distribute