Begin with the low-hanging fruit and tap into your network of:
Friends and acquaintances
And always ask for introductions left and right.
Effective Email Campaigns
"Sent via iPhone"
This makes it look organic/less automated
When they sign up.
And when they activate.
When they are inactive.
And when their trial is about to end.
“Hey, your trial is about to end in two days, we didn’t have a chance to chat yet. Do you want me to extend your trial? Is there anything I can do to help? Just let me know!”
Have clear call to actions on every email:
Schedule a call with you
Reply to the email with a question
Sign into their account
Try a certain feature
Build Persona on who you want to target and build content for that person
Build content that helps the person and solves their pain not just talks about your product
Create Content as soon as possible
Monitor Social Media/Build Authority
Have Different Call to Actions
Contacts are your currency, you get them when you exchange for valuable content
Our goal. What are we positioning and framing to sell
Who are we targeting
Where does our persona live online
Have a Content Calendar
Brainstorm blog topics, e-book and/or webinar topics.
Map out how many blog articles you'll need to create each week.
Plan your e-book creation.
Plan your lead nurturing sequences.
Forms of Content to Distribute
About the Author
The name’s Houston Golden. I’m the Founder & CEO of BAMF ― a company I’ve grown from $0 (yes, really) to well over $4M in revenue over a span of 3 years. How did I do it? Well, it’s quite simple, really. I’ve helped hundreds of business owners and executives get major traction (because when they win, we win). I tell you how on this blog. Growth hacking is a state of mind. Follow along as I explore and expose the unknown growth strategies and tactics that will change the way you think about marketing.