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The Above Average Leads Automation Company

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Written by Houston Golden
February 23, 2017
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How to Build a slightly above average Leads automation company:
  1. Hire a skilled backend developer and make sure they know how to scrape/crawl, use rotating IPs, and get around anything thrown their way. You basically want to remain undetectable...obfuscate your existence as a company that is scraping.
  2. Use commoncrawl.org to find publicly available email addresses in a massive body of text.
  3. Go to the dark web and buy the full linkedin hacked database of 2012 for $500-$5,000. I don't know what the current market price is. Talk to your Eastern European or Russian digital marketers, and I'm sure they'll know how to acquire it.
  4. Scan twitter every 5 seconds for email addresses formatted. Zapier allows you to do this. Strings like "email me @" etc... will take some complex scripting to do it all, but alas, it is doable.
  5. Issue FOIA requests in all 50 states to find the publicly available Secretary of State data on all businesses/non-profits in the state or scrape it and parse it with other databases.
  6. Use bing search query API and query tons of @nameofcompany.comiteratively across linkedin. Bing has extreme over-seo-indexing of LinkedIn.

You do all of the above, and you should be able to build a 1k-20K/month company within 3-12 months.

I think there's going to be some sort of implosion of sales automation/lead marketing companies as the data becomes more publicized.

If you have a sales/leads automation company, one of your best bets isn't to raise, but to opportunistically sell the venture, lest you love extreme competition.

 

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Houston Golden

Growth Marketer |
Forbes Top 12 Innovative Founders |
CEO at BAMF

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