Marketing is based on communication. Whether it is through television advertisements, online advertisements, through papers, etc, any medium. Innovation in communication has often lead to marketing success. Visual communication is one such form of communication that has never witnessed a downfall and infographics is a part of visual communication. So there is this tool known as Venngage that helps you create engaging infographics. Let us have a quick look at how to boost up your visual output using Venngage.
Venngage is an online tool that can be accessed through the official Venngage website. It helps you create trendy content for websites, presentations (for SlideShare, etc), ads, social media marketing, and more. There are many ready-to-use templates and you can quickly create the visual content. The templates can be used for infographics, reports, posters, campaigns, etc.
One of the best things about Venngage is that it is very easy to use. You don't need to be an expert at designing.
There are literally tonnes of things that Venngage offers! There are many templates available for infographics and we won't discuss it. We will just focus on creating custom infographics for now.
First of all, you need to sign-up on the Venngage website. Once you log-in, there will be loads of free templates waiting for you! To use the advanced features, you need to upgrade your membership.
Click on the "Inforgraphics" tab and go to "My Infographics". Then simply opt for creating a new infographic. The GUI can change, so just understand the concept. You will be directed to the editing page and there will be many templates. All these can be easily customized. There will be tools available for editing the images that you upload. The template images are also editable. So just change the colors, background, etc as per your needs. Not only images, Venngage also provides icons, charts, maps, fonts, etc. Effects like changing the opacity of an image, watermark, etc are also available.
Venngage allows you to add interactive infographic elements. So you can add YouTube videos, tables, polls, etc. For example, if you want to ask people to fill out some poll, add a poll. Further, you can upload your own video requesting people to participate and share their views. Now, this becomes your campaign!
Once you are done with all the editing, it is time to publish your infographic. Using Venngage, preview the infographic, publish it, share it, or download it. It is that simple to use Venngage.
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