Prince Ea

Growing from ZERO to 15,000,000 views in 2020 on LinkedIn with BAMF.

SuCCESS STORY

To start, we catalogued all of Prince's extensive existing content — from YouTube, Facebook, Instagram, his book, and blog. We developed a repurposing and new content strategy to ramp up fast. We started posting 30 posts per month to show him the power of LinkedIn... Then we began to scale up month by month from 30 posts, to 60 posts, then 90 posts. We quickly went from ZERO, to 300K views per month, to 1M views per month, to now 5M+ views per month by years end.

177,609%

lift in content views in 2020

11,423,130

total LinkedIn content views in 2020

66%

accepted connection request

THE STORY

Viral Videos with a Positive Impact

Richard Williams, better known by his stage name, Prince Ea, is an American spoken work artist & motivational speaker. In 2014, Price Ea began creating motivational and inspirational spoken word films & content.His YouTube videos have received over 330 million views and over 5.5 million subscribers.

THE GOAL

Growing A Business Audience

Prince wanted to attract a new B2B audience and increase sales for Viral Impact Studio, his video agency.

PROFILE OPTIMIZATION

Going Above the Ordinary

A well-crafted LinkedIn profile can make a world of difference. We’ll position you as an industry leader with a polished presence so you can present yourself in the best light (and attract qualified ready-to-convert leads).

BEFORE

AFTER

THE RESULTS: CONTENT

Scaling Content to the Stars

Allbirds determined the results of its April 28–May 12, 2conversion lift study, which revealed:

177,609% lift in content views for 2020
11,340,000 views on organic content in 2020
98,054% lift in content Likes in 2020

THE SOLUTION

Scaling Up Content & Outreach

To start, we cataloged all of Prince’s extensive existing content— from YouTube, Facebook, Instagram, his book, and blog.

We developed a repurposing and new content creation strategy to ramp up fast. We started posting 30 per month, to show him the power…

Then, we began to scale up month by month from 30 posts to 60 posts, then 90, and We quickly went from ZERO to 300k views per month, to 1M views per month, to now 5M+ views per month by years end.

150,962

Views

2,054

Reactions

588

COMMENTS

150,962

views of your post in the feed

96,650

views of your post in the feed

To start, we cataloged all of Prince’s extensive existing content— from YouTube, Facebook, Instagram, his book, and blog.

We developed a repurposing and new content creation strategy to ramp up fast. We started posting 30 per month, to show him the power…

Then, we began to scale up month by month from 30 posts to 60 posts, then 90, and We quickly went from ZERO to 300k views per month, to 1M views per month, to now 5M+ views per month by years end.

96,650

Views

2,566

Reactions

296

COMMENTS

THE GOAL

Growing A Business Audience

Prince wanted to attract a new B2B audience and increase sales for Viral Impact Studio, his video agency.

Connecting with Engagers

Our strategy team determined the best strategy would be to connect with content engagers that fit the buyer persona, which resulted in:

66.8% connection acceptance rate

66%

Accepted Connections

has helped grow Prince's followers past 30K in one year.

Sparking Real Conversations

Without using any automated follow-ups, our team would nurture new connections with content, so they would reply unprompted all on their own

48.5% reply rate with no automated follow-ups
1,060 conversations started by prospects

49%

Reply Rate

has led Prince to become a top viral video agency.

Consistent Sales Call Growth

Our dedicated appointment setting team followed up with interested leads to consistently book sales calls for the client

257 sales appointments booked in 2020
More than a dozen sales closed to make this a highly profitable investment for the client

283 Calls Booked

led to an 837% increase in sales at his agency.

PROFILE OPTIMIZATION

First Impressions with Influence

A well-crafted LinkedIn profile can make a world of difference. We’ll position you as an industry leader with a polished presence so you can present yourself in the best light (and attract qualified ready-to-convert leads).

LEAD GENERATION

Personalized Prospecting

We’ll build your ideal audience with authentic conversations at scale. Every day, your profile will automagically (yes, it’s magic) send out at least 100 targeted and personalized messages to pre-screened prospects.

Thought leadership

Authentic Authority Content

Your upgraded LinkedIn profile will start posting insightful content three times a week. We craft every post to position you as an industry influencer and attract inbound leads. We aim to get you at least 50,000 organic views each month.

SALES PROCESS MANAGEMENT

Done-for-You Appointment Setting

Our team of growth managers and messaging specialists use the proprietary BAMF LinkedIn Management CRM system to track and respond to all viable leads with pre-approved messaging — you can jump in and take over any time.

Services Used