Nick Black and GoodUnited came to BAMF with a mission to help non-profits fundraise at a larger scale through using Facebook Fundraisers. Nick's background in non-profits with his own passion project, Stop Soldier Suicide, was the impetus for starting GoodUnited. Nick found the power of helping people and harnessed the power of social media to help other non-profits do the same. GoodUnited struggled to find non-profits that saw the benefit of using their services to boost fundraising efforts. This is where we stepped in.
We hit the ground running, and started immediately conducting founder interviews with Nick to extract his stories and personal experiences, from being a combat veteran, to starting and running a successful non-profit. We appropriated his stories and turned them into viral LinkedIn sensations, bringing in nearly 7 million post views in the first four months working together. We pieced together GoodUnited's ideal non-profit client roster and started connecting and conversating with their decision makers. After seeing Nick's viral content and stories, many of those ideal clients came to fruition, helping both GoodUnited, and thousands of people across the globe.
We've worked with everyone from big ad agencies to really smart PhD Digital Marketers, but so far BAMF is the only group that's driven ROI in Digital Marketing for GoodUnited.