50 Top of the Funnel Tests

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50 Top of the Funnel Tests

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Written by Houston Golden
February 26, 2017
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Funnel Tests are amazing. I love them. Here is a list of 50 top Funnel tests. Enjoy!

  1. Use Facebook Video to Build a Retargeting Audience.
  2. Run Facebook Canvas Ads to Increase Conversion Rates.
  3. Use Facebook Groups for Content Traction and Branding.
  4. Set Up Google AdWords Retargeting & Negative Keywords.
  5. Use a Facebook Lookalike Audience from Your Customers with the Highest LTV.
  6. Write Hyper-Local Ad Copy for Hyper-Local Prospects, then Change Landing Pages Based on IP Address.
  7. Interact with a Competitor’s Instagram Fans using Automation (Audiense, Instagress, FollowLiker).
  8. Interact with a Competitor’s Twitter Fans using Automation (Audiense, Instagress, FollowLiker).
  9. SEO Your Quora and Blog Posts (Ubersuggest, Moz).
  10. Retarget Regular Website Visitors with Facebook Lead Gen Ads.
  11. Interact with a Competitor’s LinkedIn Network Using LinkedIn Automation (Mass Planner, Dux-soup, GPZ LinkedIn Automation Tools ).
  12. Scrape Emails from Different Sites (Scrapebox, Webscraper.io, Import.io).
  13. Scrape Emails from LinkedIn (Toofr, Email Hunter, Clearbit).
  14. Ask for Emails When People Want to Enter Your Facebook Group (Survey feature).
  15. Scaling Reach Out with CRM Tools (MixMax, PropellerCRM, Reply.io, Mailshake).
  16. Auto-Posting to Instagram (Grum.co, Mass Planner).
  17. Email Marketing Funnel Setup (Autopilot, Mailchimp, ConvertKit).
  18. Will Your Emails go to Spam? (G-Lock Apps, Mail Tester, Litmus).
  19. Using Retargeting Links and High-Level Tracking in Shared Links (Clickmeter).
  20. Use Social Discovery Tools to Find Influencers to Share Content (Audiense).
  21. You can also use Facebook@Work for Creating a Lead Gen Community (Facebook@Work).
  22. Use Slack for Creating a Lead Gen Community (Slack).
  23. Cross-Match Facebook Group Members with LinkedIn Profiles (UpWork).
  24. Cross-Match Facebook Event Attendees with LinkedIn Profiles (UpWork).
  25. Automate Pinterest Engagement to Generate Leads (Mass Planner).
  26. Cleaner Copywriting to Convey Your Message (Grammarly, Hemingway App).
  27. Using Facebook Live Stream with a Call to Action (OBS Software, BlueJeans).
  28. Setting Up Email Capture Forms on Your Website (Thrive Leads).
  29. Dominate Google Spreadsheets for Lead Gen (Hunter.io, Remove Duplicates, Clearbit Sheets, Sort by Color, Split Names, Power Tools).
  30. Optimizing YouTube Videos for SEO (Ubersuggest, Moz).
  31. Optimizing YouTube Channel for Generating  Leads.
  32. Use Emotional Triggers in Your Cold Email Copy.
  33. Share Content from Reddit and Quora Before it Goes Viral.
  34. Pin Your Facebook Lead Gen Ad at the Top of Your Fan Page.
  35. Analyze Your Competitor’s Traffic (SimilarWeb, Ahrefs, Alexa).
  36. Use Facebook Carousel Ads to Lower Your CPA.
  37. Bid on Your Competitor’s Product Features Using Google AdWords.
  38. Interview Industry Influencers for Interesting Case Studies (repurpose for blog posts and podcasts).
  39. Use LinkedIn Ads for Hyper-Targeting Prospects.
  40. Also, use Facebook Ads to Generate Media Buzz.
  41. YouTube Ads can be used to Target Your Competitor’s Videos.
  42. Optimize Your Blog Content Based on Recent Controversial News.
  43. Leverage Influencer Testimonials in Your Paid Campaigns.
  44. Use Unbounce or Instapage for Faster Market Validation.
  45. Event Marketing Using Meetup, Facebook Events, and Eventbrite.
  46. Event Retargeting Using Meetup, Facebook Events, and Eventbrite.
  47. Use Hyper-Local & Hyper-Relevant Copy for LinkedIn InMail Messaging.
  48. One can use Amazon Packages to Reach High Decision Makers.
  49. Use Engineering as Marketing by Creating a Lead Generation Tool.
  50. Develop Custom Python Scripts for Scraping Data (UpWork).
  51. Use Remarketing for Your Live Video Streams.

About the Author

The name’s Houston Golden. I’m the Founder & CEO of BAMF ― a company I’ve grown from $0 (yes, really) to well over $4M in revenue over a span of 3 years.
How did I do it? Well, it’s quite simple, really. I’ve helped hundreds of business owners and executives get major traction (because when they win, we win). I tell you how on this blog.
Growth hacking is a state of mind. Follow along as I explore and expose the unknown growth strategies and tactics that will change the way you think about marketing.

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